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Rafidah Bella Jamiat (1688203085)
Wasis Huda Kurniadi (1688203178)
Akbar Agisabali (1688203140)
Nawang Surya C.R.A (1688203037)
Resume News Opinion
Source : The Jakarta Post
Writer : Safendrri Komara
Ragamustari
Date : Jakarta, Mon,
April 8, 2019
Headline : Leveraging Jamu Heritage Using
Science And Technology
Jamu is one of the traditional
Indonesian medicines or drinks that have benefits for health and beauty. Known
as a cultural property of the country, jamu has been routinely consumed by
Indonesian people since a long time ago. Jamu have taken root in the culture of
Indonesian society. Almost all regions in Indonesia have a heritage of
traditional herbal medicine which is a mainstay in curing various diseases,
increasing stamina, to maintain beauty. Not only known in our own country, Jamu
has even been famous to foreign countries. Therefore Jamu is also proposed so
that it can get world recognition as the native cultural heritage of the
homeland through UNESCO.
To make Jamu an internationally
competitive cultural heritage, good standards and quality are needed. Jamu is
not only a health drink but also herbal medicine consumed.
The development of science and
technology, Jamu can be a modern beverage that has many benefits. Not only
that, the use of herbal technology is easily marketed and will be known as a
cultural heritage and can be recognized internationally. Research on the
efficacy of Jamu has been proven by many experts, various types of jamu and
their benefits can strengthen marketing competitiveness in many countries.
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